Let’s go to the circus

Let’s go…Let’s go…come on, let’s go already…Where is he…?

We were getting ready all day, we hurried up with our chores, we made sure our rooms were cleaned up, the laundry was done, the floor was swept extra clean, it was sparkling  clean like a mirror.

We even walked the dog 🐩for an extra 20 minutes, to make sure that, maybe once there, we could spend an extra few minutes there…

We are dressed and ready to go…

With our noses pressed against the window, we wait with anticipation for our Dad to come home from work…

Finally…his car 🚙is turning into the driveway. He parks the car and we run to get in…

And with everyone is in the car we finally are getting ready to go to the circus🎪

We watched the parade going through downtown, with the elephants🐘, with the High-wire-acrobats, all the lion 🐅cages roll by, clowns🎭 with different faces and costumes…

We were so excited and ready to go…

I remember these moments so well every time when I turn on my computer, I get reminded of the anticipation when I didn’t have any sales, when I didn’t have any new contacts, in my business…

I struggled…I am not going to lie…I went looking online again to find another solution…that’s when I found this mentorship program, it was like my father finally turning into the driveway…and now…

I see my contact list growing every day, my business adventure is flourishing, it is like back then at the circus, in the middle of the show with awe and excitement, getting the rush 🎉of the entertainment…

In our weekly mentorship meeting…it is like our meeting of the minds, different talents come together, like at the circus, and create an awesome winning strategy for conquering any High-wire or caged-lions business adventure.

Our Webinar is a collection of training and talents to feel the excitement of the circus ring in your Life and your business on a daily basis…

Come and join us Feb 20th 8pm EST/ 7pm CST

http://bit.ly/TheSecretisOut

We will give away exciting gifts to early participants…

4 Ways to Improve Conversions with Content

Sometimes we tend to overthink our sales pitch. Often the best solution is the simplest. For example:

  • 60% of small business websites don’t put the phone number on their home page
  • 75% don’t have an email address or a link on the front page of their website
  • 66% fail to put a contact form on their website so visitors can ask questions, leave comments or request more information

If your website doesn’t offer the simplest things your visitors are looking for, then, of course, it’s going to fail.

A Real World Example

Consider Verve Medical Cosmetics, a small New York-based medical practice whose website was consistently ranking high, but was failing to capture as many of its visitors as it should.

One simple tweak – putting their phone number in the top right corner of their homepage with the message “Call Us” – and their calls increased 54%, their social media referrals increased 44% and their conversions substantially improved.

Including things like your phone number, email address, contact information, and other trust-building elements are some of the simplest and most effective ways to create a personal connection with your page visitors.

Four Things Your Website Must Have

Look at your current website. Does it contain these four ways to improve conversions with content?:

  • Your business’ phone number, email address and/or contact information
  • A way for visitors to ask questions, leave comments or otherwise interact with your business
  • Easy ways for visitors to give your business social approval signals such as Facebook “Likes”, Google+ +1’s or other ways to recommend you to their social media contacts
  • Testimonials, awards, security logos, privacy policies and other content that provides social proof that your business is trustworthy and safe.

More Conversions, More Customers, More Money

You can have the optimal layout, a laser-focused CTA, appealing images that grab the visitor’s attention and hold onto it and remember to include the simple things that many small business websites forget. But you can still fail to consistently convert visitors into customers if your site’s readability is not great.

Fortunately, improving readability is one of the easiest fixes:

  • Use large font sizes – The larger the font size, the easier it will be for visitors to read, especially if they are viewing your web page on a laptop, tablet or mobile device.Text should be in at least 14 to 16 point, or even larger if you have space.
  • Consider line height – The space between lines of text is important. If it’s too cramped, it’s going to be difficult to read. Set your line height at 24 points.
  • Contrast – The contrast between your text and the background can determine whether your copy is easy to read or next to impossible to see. Black on white is the starkest contrast. If you are using a colored background, be sure to choose a color for your text that provides easy visual contrast.
  • Narrow Lines – Narrow columns are easier to read that wide swath of copy. When laying out your text, use newspaper-type columns whenever possible to make it more appealing to your visitors.
  • Break Up Copy with Sub Headlines – When viewers see large blocks of copy on your page, they find it exhausting and generally won’t read it. But if you break up that same content into smaller paragraphs separated by sub-headlines, those same visitors will happily scan your text.
  • Bullet Points – Why use a dozen words when two will do? Bullet points give the key information to your visitors as effectively as possible.

Every element of your web page is important and plays a key role in the success of your business. While landing on the Google front page is a great accomplishment, it’s not enough to keep your business thriving and successful.

Incorporating these techniques will help you convert your visitors into customers so you can make more sales, more revenues, and higher profits.

http://bit.ly/ReginaB1KaDay

If you’d like to have access to even more ways to increase your conversions, as well as a way to generate conversion-ready Internet marketing prospects each month, click here to learn about my done-for-you system.

Why Your Online Business Needs to Be Mobile Optimized

Mobile traffic currently accounts for about 10% of global Internet traffic at any given moment, according to Mashable. In a separate study, Gartner reported that in 2014, people were using mobile devices more than PCs.

And what are people doing while surfing the web on their mobile devices? Buying!

In 2012, purchases made on mobile devices totaled $6.7 billion – that’s billion with a “B” – and topped $11.6 billion in 2014 and $31 billion by 2015.

That was in 2014 and 2015 imagine today when everyone is on the go.

Sadly, businesses have been slow to respond to this staggering shift in consumer buying patterns. According to Jesse Haines, group manager for Google Mobile Ads, only 21% of all major advertisers had mobile-friendly sites.

Although 66% of the top retail brands in fashion, hospitality, jewelry and other areas had mobile sites, one-third of those websites did not allow consumers to actually buy their products from their sites.

The Astonishing Power of Mobile Websites

Those statistics are staggering. Especially when you consider that mobile websites are the easiest, fastest and most popular ways for your customers to interact with your business.

Mobile websites make it easy for the increasingly mobile consumer to make purchases. Nearly all shoppers polled by Google said they are more likely to buy a product or service if the website is optimized for mobile. And 75% said that they would be much more likely to return if they have a positive experience on your mobile website.

Impact on Brick and Mortar Businesses

It shouldn’t be surprising that when people are on the go, they prefer to spend their money at businesses that are nearby, rather than driving halfway across town. That’s one of the reasons 65% of people said they used their mobile device to find a nearby business to make an in-store purchase, according to Google.

This is especially critical for brick and mortar businesses that depend on local traffic for their livelihoods, such as restaurants and retail stores.

Half of all people using mobile websites said they also use a GPS, Google Maps or another mapping site to find a nearby retail location, according to Nielsen. And 44% said they have accessed the mobile website of retailers they usually shop.

Mobile searches for restaurants have a conversion rate of 90%, with 64% converting with the first hour after conducting their search for a restaurant’s mobile website, according to xAD and Telemetrics.

The Power of Mobile Searches

The trend toward mobility is global, not local. While about 8% of all web searches done in the US are conducted from mobile devices, in Africa that figure is nearly 15% and in Asia, mobile searches have increased 192.5% since 2012, according to Pingdom.

Locally, about half of all local searches are performed on mobile devices, Microsoft Tag reported. And when you mention a location in a mobile ad, search result rates increase up to 200%, according to ThinkNear.

Social Media and Your Online Business

Optimizing your Internet marketing website for use by mobile devices allows your business to tap into one of the fastest-growing and highly-targetable markets in the history of business: Social media.

Apps like Facebook, Twitter, YouTube and others allow businesses to get their messages in front of exactly the type of consumers who are most likely to buy the types of products they offer. But when these high-converting mobile customers are directed to a website that is not mobile-friendly, 60% will leave without doing anything, according to Google.

Email Applications

While some pundits have announced the death of email, somebody needs to tell people using mobile devices. That’s because about 25% of all people using mobile devices use them to read their emails, according to Return Path. This is especially true for iPad users, who have shown a 73% in the number of emails opened on those popular mobile devices.

That’s significant because it means your mobile website should be fully integrated with email and offer such functionality as capturing email addresses, automatically responding to email requests and offering consumers pathways to your business via their email inbox.

When it comes to online marketing, knowledge really is power. If you’d like to have access to even more helpful information, as well as a way to generate conversion-ready Internet marketing prospects each month, click here to learn about my done-for-you system.

We won the soccer game…again…

My husband and I just got done watching a soccer game…

If you are a soccer fan, you know it goes back and forth, from one side of the field to the other, from one goal to the other, one team has the ball and the other one is trying to steal it away…

All in a super fast fashion, at rapid speeds, for 45 minutes, all in one piece.

Then a 15-minute break to regroup in the locker room.

In that locker room, the coach will talk about the plays, the missed opportunities, new opportunities.

The coach, the mentor will build up his team mentally and give them any help they need, new hope arises in the players…and then back out on the field to do it again for another 45 minutes the other way.

If you are a true soccer fan, you stand most of the time, even in your living room, while the game is going on, because it is so exciting…

Rooting for one team, we don’t get all dressed up like you see here in the college football games, where they paint their faces and sometimes their whole bodies in their team colors…

We are not that crazy…we just stand and hoot and holler the whole time during the game…

Sometimes you win sometimes you lose…

Today we won…we played pretty well today but it was like a roller coaster…so many missed passes and missed shots on goal…

Like a rollercoaster…

But, the coach saw the problem, gave them instructions and mentoring in the halftime…and with a new outlook and instructions and vision, we came out as victors…

It is the same with our Mentoring sessions, we play the game and our Mentor is giving us the instructions and mentoring us…leading us to victory…

Our Results speak for themselves…
We are looking for new students…for new team players…
If you are interested to go to victory with us click the link below…

http://bit.ly/ReginaB1KaDay

The Simple Formula for Online Marketing Success

When it comes to running your own online business, the formula for success is surprisingly simple:

  1. Find a popular product that people want
  2. Create the structure that allows people to find the products you promote
  3. Turn on your sales engine and count your money

Yet while it may sound easy, executing such a strategy profitably is much more complicated. After all, if it were easy everybody would be an Internet millionaire!

Finding the Right Products

The key to finding a popular product that people will want is identifying evergreen products. These are products that never go out of demand regardless of how the economy is doing or how many people have already bought them.

These include products that either offer solutions that can never truly be solved or that feed a customer base that is continually filling up with new customers. Examples include dog obedience, weight loss, and get rich quick products.

Internet Search Tools

Once you have identified an evergreen niche that you will be comfortable working in, it’s time to look for infoproducts that have the highest amount of prospective customers. To do this, we are going to use the free search tools provided by the Internet.

The first stop should be the Google Product Search (http://www.google.com/prdhp/). This free site tells you what products within your chosen niche are hot right now. In other words, it tells you the niche infoproducts that have the greatest number of prospective customers.

The Amazon Bestsellers page (http://www.Amazon.com/bestsellers/) is another great place to find niche product s in high demand. Plus, you can enroll in the Amazon Associate’s program and promote many of the products offered on the site as affiliate products on your web pages. Then, every time somebody clicks through from your page to Amazon and buys that product, you make a sales commission.

Other places to look for hot product s within your niche are the Alexa Internet “What’s Hot” page (http://www.alexa.com/whatshot/) and eBay Pulse (http://pulse.ebay.com/).

Niche Statistics for Infoproducts

While Google Product Search and Amazon Bestsellers will tell you what infoproducts consumers are looking for, that only gives you half the information you need to make your decision about what infoproducts to promote. The next step is to compile statistical data so that you can make an informed decision.

Researching Niche Statistics Online

You can find statistics on individual infoproducts within a niche by using the free Google Keyword Tool (https://adwords.google.com/). Start by entering some generic “product niche” terms, such as “dog obedience training”. You will then get an idea of the sort of terms and items people are searching for in that particular niche.

Sources for Niche Data

One of the best places to find statistical data on your niche to determine its popularity is Google Trends (http://www.google.com/trends/).

It will show you whether a particular niche is seasonal or whether it is an evergreen niche that has more staying power.

Using the free Google Trends tool, we can see for example that “dog obedience training” is an , while searches for “rose bouquet” tends to peak around Valentine’s Day.

Determining Maximum Value

After you have identified evergreen niches that have lots of potential customers, it’s time to find individual infoproducts within those niches that prospective customers are anxious to buy.

To do this, we must visit websites where we can browse affiliate infoproducts. Some of the most popular include:

Using the Internet’s free tools to identify evergreen niches then select products within those niches that you can promote for profit is the first step in the formula for online marketing success. If you’d like to have access to even more powerful marketing tips, as well as a way to generate conversion-ready Internet marketing prospects each month, click here to learn about my done-for-you system

Selecting and Promoting Big Money Affiliate Products

Affiliate products are those that are offered by somebody else that you promote, usually to your subscription list, also known as your email list.

You also can promote them in your Facebook status updates, on Tweets that you send out on Twitter, on your blog or anywhere else you want.

You include links to the products you promote. Usually, each link is embedded with a little piece of code that identifies you as the source of the click through. Then when people click on the link and buy the product, you earn a commission.

The commission you earn can be small or large. In some cases, it can be up to 80% of the selling price. In others, it can be as little as 5% or less.

Benefits of Promoting Affiliate Products

The beauty of affiliates is that you don’t have to handle any products yourself. You just promote them. So you don’t have to worry about warehousing inventory, mailing out products, collecting money, dealing with refunds, or anything like that.

The products you promote can be anything. For example, Amazon has a big affiliate program where you can just go to their site, pick out a few products you want to promote and then include links to them. When people buy them on Amazon, the site gives you money.

Identifying Big Money Niches

You don’t want to waste your time promoting products that nobody wants to buy. You want to promote products that are going to be popular so that you can make a lot of money. Or you want to promote products that have a high price tag so that your commission will be higher.

Like if you promote an affiliate product that only costs $1 and your commission is 5%, you are only going to make $.05 per sale. You would need to make thousands of sales in order to make any real money.

But if you promote a product that sells for $1,000 and your commission is the same 5%, then you would make $50 per sale. That way you only need to make a few sales to make decent cash.

Optimal Product Types 

Big money niches are those that are immensely popular. Usually, they provide solutions to people’s problems that can never really be solved, or that are universal problems that everybody has or will have at some point or another in their lives.

These include things like having a better love life, losing weight and getting in shape, self-help and improving self-confidence, curing acne, and those types of things.

Promoting affiliate products in these niches are a great way to make a lot of commissions because there are always a lot of people looking for these types of products, especially on the internet, where you are doing your promotions.

Best Affiliate Resources

A lot of people want to know where to find the best affiliate products to promote, especially those in the money niches that we just talked about. There are a couple of sites you should know about.

The first is Amazon. Its affiliate program – it’s called Amazon Associates – is free to sign up for and they offer practically every type of product you can imagine. These include physical products like electronics, clothes, even groceries, and digital products such as eBooks, videos downloads, and others.

The other site you should know about is ClickBank. This is the most popular site for finding digital affiliate products. Like Amazon, it’s free to sign up for and there are all sorts of affiliate products you can promote, They even have a lot of information about the products, how popular they are, what you commission will be and the rest.

Networking and Its Benefits

Besides finding the highest profit and most popular affiliate products, the other important thing to making your affiliate marketing business successful is networking. This is when you reach out to other people in the business and build relationships with them. This is important because there is a lot of information to share.

Unlike traditional business, affiliate marketers aren’t really competing against each other. So there’s really no reason to be secretive or not to share what you know. There are also lots of opportunities to team up and enter into joint ventures to help each other make money.

You want to network all the time, but the best place to get started is Warrior Forum. This is a clearinghouse for internet marketers to share ideas, get to know each other, and generally learn more about the business they are in. It’s free to use and you can get a lot of information very quickly.

Promoting the best big money affiliate products is the key to your success. If you’d like to have access to even more powerful marketing tips, as well as a way to generate conversion-ready Internet marketing prospects each month, click here to learn about my done-for-you system.

Making Money with Information Marketing

If you have been doing business on the Internet for a while, you probably have encountered the term “information marketing”. This is a term that was developed in response to increased limits on people’s time.

Information marketing is a term that describes the process of resolving this problem by making it easy for people to get to the information they want — and the products they desire– as quickly and efficiently as possible.

Examples of ‘Infoproducts’

It typically features products that are created once and then sold many times. These are known as “infoproducts”, and examples include books, eBooks, DVDs, video downloads, workshops, MP3s, audio downloads, slideshows and many other infoproducts.

One of the biggest benefits of information marketing is its extremely low startup cost. In most cases, you can purchase your original infoproduct for very little money, modify it and then resell it many times over.

Information Marketing Defined

Perhaps the hardest part of information marketing is determining what infoproducts to sell. Obviously, you want to sell only those infoproducts for which there is a high demand.

If there are a lot of customers in the marketplace clamoring for the types of infoproducts you sell, you have a far better chance of driving strong sales and high profits that you would if there were only a few customers looking for the types of infoproducts you sell.

Sell What You Know

You also want to sell infoproducts with which you have some familiarity. This will make it easier for you to talk about them with your customers. If you aren’t confident in talking about your infoproducts, odds are your customers will sense this and stay away.

Another important factor is assessing how much money you can make from a particular infoproduct. If your profit margin is low, you are going to have to see a lot more infoproducts – and work a lot harder – in order to hit the revenue targets you set for yourself.

Selecting the Best Infoproducts

So the ideal infoproduct has a broad customer base, is something you are familiar with, and has a high-profit margin. How can we identify those infoproducts? The first place to start is to determine if your niche.

A niche for an information infoproduct is a market that is a subset of the larger market that focuses on one particular type of infoproducts. Examples include niches such as weight loss infoproducts, infoproducts aimed at sports fans, or infoproducts related to health and beauty.

Benefits of Niche Infoproducts

Niche market infoproducts are the opposite of mass market infoproducts. A good way to think about niche markets is as specialty stores – such as stores that sell tires and other auto parts – compared to mass markets stores that sell a little bit of everything, such as Walmart or Sears.

By choosing to promote infoproducts and services within a particular niche, it is easier for you to develop an area of expertise. This makes you more authoritative to your customers so they will be more likely to believe in what you have to say.

A niche market also allows you to focus on a specific group of customers: For example, only those people who are interested in infoproducts within your niche.

Identifying a niche makes creating an Internet marketing campaign easier because it narrows the scope of your efforts, making them much more manageable.

Knowing how to choose the best infoproducts and identifying profitable niches is vital to your success. If you’d like to have access to even more powerful marketing tips, as well as a way to generate conversion-ready Internet marketing prospects each month, click here to learn about my done-for-you system.

How Evergreen Niches Hold the Key to Your Business’s Profitability

The niche you select for the infoproducts you promote should be narrow enough so that you aren’t creating inefficiencies by trying to market to an overly large audience, but broad enough to include a large array of infoproducts and services that customers within your niche will want to buy.

For example, the niche market “infoproducts for people who live in Oklahoma” is too large because it includes more than a million potential customers who use a nearly infinite amount of infoproducts.

The niche market “Dallas Cowboys fans who live in Oklahoma and drive Chevys that are more than 10 years old and have a sister named Samantha” would be too narrow because there wouldn’t be enough prospective customers to make your marketing efforts worthwhile.

The key to any information marketing campaign is identifying the most profitable niches that are neither too broad nor too narrow. And the best way to do this is through research. Fortunately, the Internet provides research tools that are more than adequate for identifying the best possible niches for you.

Short Term vs Long Term Niches

Niches for information marketing can be broken down into two basic categories: Short-term niches and long-term niches. A short-term niche would have a lifespan that was relatively limited, such as Christmas 2017. If you choose to feature infoproducts in this niche, after the holiday has passed, there are going to be very few customers looking for those type of niche infoproducts.

Long-term niches are more desirable because they offer a much longer lifespan so you can continue to sell infoproducts within that niche to your customers almost without end.

An example of a long-term niche would be dog training. There are always going to be naughty dogs who need to learn basic obedience so you can continue to sell infoproducts within this niche indefinitely.

Benefits of Evergreen Niches

An evergreen is a type of shrub or tree that stays green all year. Similarly, an evergreen niche for your information infoproduct is one that does not have seasonality so that your customers will buy the information infoproduct s you offer anytime.

Some classic examples of evergreen niches would be health care, child care and cleaning infoproduct s. It doesn’t matter what time of year it is or what holiday is coming, people need to buy infoproduct s in this niche all the time.

People selling evergreen infoproducts or services earn a consistent amount every month, year in and year out. That’s because their infoproducts and services are needed all the time.

Permanently Popular

Evergreen niches include infoproducts that sell regardless of what’s popular. They are niches that are always going to be popular, no matter how well or how poorly the economy is doing or how big or small the marketplace is. That’s because they offer solutions to problems that can never truly be solved or are so universal that there will always be people looking for infoproducts to help them solve them.

Generally, competition in these niches is high because these are the markets where the money is. But if you identify high-quality infoproducts in any of these niches, you can confidently set up a long-term business because there will always be going to be a market for infoproducts in these niches.

Biggest Evergreen Niches

People have been buying infoproducts in these niches since the invention of money and will continue to buy them in some form or another forever:

  • Dog Obedience
  • Making Money/Getting Out of Debt
  • Personal Development/Workout Goals
  • Spiritual Development/Horoscope
  • Relationships/Dating
  • Weight Loss
  • Life Problems
  • Food/Cooking

These niches also give you the ability to sell multiple products to customers, increasing your sales opportunities. Take a look around the Internet at any of these niches and you will find a nearly endless supply of infoproducts that you can offer.

Understanding the best niches for your online marketing is critical to your success. If you’d like to have access to even more powerful marketing tips, as well as a way to generate conversion-ready Internet marketing prospects each month, click here to learn about my done-for-you system.

Foundations of Building an Information Product Business

Building a niche information marketing business involves five major stages:

  1. Identify A Niche – The most important thing to remember here is to find an evergreen niche that is profitable. To know whether a niche is profitable or not, you need to do a thorough market research.
  2. Keyword Research – This is a process of identifying profitable keywords in that niche. Keywords are words used by the users when they are searching for something online. Profitable keywords are keywords that have high searches and low suppliers.
  3. Find Affiliate Programs – This is a process of finding reputable affiliate programs or products that match your chosen niche.
  1. Build Website – This stage involves building a website, writing quality contents and driving traffic to it through Search Engine Optimization, solo ads or some other means. The most difficult task here is “writing quality content”. You need to spend a lot of time and effort to write contents that have great value for your visitors, as well as SEO.
  2. Promote Your Website – This is the process of using both paid and free methods of promoting and attracting web traffic to your website. Some examples are Solo Ads, pay-per-click advertising (paid), article marketing (free), and Web 2.0 (free).

Interpreting Niche Data

The data you receive from free sites such as Google is invaluable in telling you how popular a particular niche is and whether it is seasonal or evergreen. The most profitable niches have high amounts of keyword searches year round and are consistent from year to year.

For example, on Clickbank, you can use advanced search and filters to find exactly the info products that fit your needs. This lets you get much more specific in your search and weed out info products that aren’t a good fit.

Benefits of Advanced Search

Here are some ways you can use Advanced Search to improve your results:

Exclude keywords from the search that don’t make sense for your niche or audience

  • Search for keywords only within a particular category
  • Look for high $/sale info products. This is especially important if you’re doing paid affiliate advertising
  • Find the newest vendors to promote by setting the Activation Date to a recent date
  • By narrowing down the options you can find great info products to promote that will give you the best return on your information marketing efforts.

Further Research

Your objective is to find the best possible info products within your niche that your customers are going to love. So before you offer any info products, you want to make sure the people who already bought them are happy with them. To do this, you need to research customer reviews.

Many websites that offer affiliate products – such as Amazon – have sophisticated customer review programs in place that make it easy to determine how popular a particular product is before you offer it to your own customers.

Such programs typically include satisfaction ratings and even written reviews in which customers explain exactly what it was about that info product that they liked or disliked.

Tapping Vendor Potential

Another additional research method is to reach out to vendors directly. It’s a good idea for you to reach out to the vendor directly to try to get a review copy of the infoproduct or to buy the info product directly if the vendor doesn’t provide review copies.

Buying the info product can also be useful since it lets you test out the vendor’s purchase process and customer support, and lets you feel comfortable recommending that info product to your audience.

Sending visitors to a vendor who doesn’t reply to email or provide a good buying experience is the quickest way to lose face with your visitors and keep them from buying through your links in the future.

Reaching out to vendors is also a good idea because they may be willing to offer extra benefits or perks such as sales bonuses, customized affiliate links, custom landing pages, or any number of other benefits.

If you’d like to have access to even more powerful marketing tips, as well as a way to generate conversion-ready Internet marketing prospects each month, click here to learn about my done-for-you system.

Connecting with Mobile Customers

When your online marketing business has a mobile-optimized website, you can interact with the fastest-growing segment of consumers in the marketplace today: People using mobile devices.

If you owned a brick and mortar business, would you stand at your business’s front door and tell 1 out of 8 customers that they can’t come inside?

Or, if they do come in, they are going to have to wait longer than other customers, not be able to see everything you have to offer, and that they may not be able to pay for anything even if they want to buy it?

If yours is among the 81% of businesses that don’t have a mobile-optimized website that could be exactly what you are doing.

The Expectations of Today’s Consumers

The lightning fast speed of today’s Internet is at least partially responsible for consumers today having microscopically short attention spans. In fact, 74% told the website, Gomez, they will abandon a website if it takes longer than 5 seconds to load on their mobile device.

And 38% of consumers told Google that if an online transaction on their mobile device takes longer than 30 seconds they will walk away from the deal altogether.

Mobility and the Customer Service Experience

Those who do walk away aren’t likely to return: 35% of consumers told Gomez the probably wouldn’t give a website more than one more chance if they have a bad experience trying to access it.

And 52% said a bad mobile experience makes them “much less likely” to engage with that business again, according to Google.

Letting Your Competitors Win

Who’s the winner if your customers can’t easily access your business using their mobile devices? Your competitors.

Among customers who were turned away from a website unfriendly to mobile devices, 61% said they would likely visit a competing site, according to marketing analyst Karim Temsamani.

Do you want more than 6 out of 10 or your customers going to your competitors simply because they offer something you don’t?

Getting Started with a Mobile Website

Going mobile is your best option if you want to position your business to be competitive in 21st Century online marketing. Mobile devices are only going to get faster, cheaper and more popular, so the percentage of your current and future customers using smartphones, tablets and other searches for products and services in only going keep growing.

By launching your mobile optimized website now, you can get the jump on your competitors, many of whom are slow to respond to the mobile sea change the online marketplace is currently experiencing.

Positioning Your Business for the Future

In a Web.com survey of 500 small business owners, only 26% of them said they invested any money at all in optimizing their website for mobile devices. And a survey of restaurant owners conducted by Restaurant Sciences revealed that 95% of independent restaurants do not even have mobile-friendly sites.

That’s good news for you if you create a mobile site for your Internet marketing business today because it means you can capture the loyalty of those disappointed consumers who are abandoning the mobile-unfriendly web pages of your competitors.

And your decision to take your website mobile won’t take long to pay off. According to Web.com, 84% of all businesses that invested in mobile websites showed an increase in traffic to their web pages almost immediately.

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